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After airing on NBC for almost 60 years, “Days of Our Lives” will have a new home starting next month.
NBCUniversal revealed in a press release that the long-standing daytime drama will begin streaming exclusively on Peacock on Sept. 12.
“Day of Our Lives” will continue its current daily format and new one-hour episodes will be released on Peacock every weekday.
Speaking about the major programming shift, Chairman, NBCUniversal Television and Streaming Mark Lazarus said in the press release, “With a large percentage of the ‘Days of Our Lives’ audience already watching digitally, this move enables us to build the show’s loyal fanbase on streaming while simultaneously bolstering the network daytime offering with an urgent, live programming opportunity for partners and consumers.”
Peacock already launched a spinoff called “Days of Our Lives: Beyond Salem” in September 2021. The show focuses on multiple beloved fan-favorites from the original series, including Kristian Alfonso and Peter Reckell’s characters Hope and Bo Brady.
Days of Our Lives “first premiered on the network on Nov. 8, 1965 and followed the lives of the Horton, Brady, Kiriakis and DiMera families in the fictional town of Salem.
In 2020, “Days of Our Lives” celebrated its 14,000th episode, making it NBC’s longest-running series. Throughout its run, the show has won 58 Emmy Awards and featured actors like Deidre Hall, Drake Hogestyn, Alison Sweeney, Suzanne Rogers, Reckell, Alfonso and John Aniston.
Aniston, 89, and his portrayal of the powerful and cunning Victor Kiriakis since 1970 earned him a lifetime achievement award at the 49th Annual Daytime Emmy Awards in June.