By Lehlohonolo Lehana.
Castle Lager, which was once synonymous with South African cricket, will be the Proteas’ official team sponsor during the upcoming ICC World Test Championship (WTC) Final.
The final is taking place from 11-15 June at the famed Lord’s Cricket Ground in London.
The flagship brand of South African Breweries (SAB) will feature on the leading sleeve of the Proteas’ playing kit.
CSA Chief Executive Officer, Pholetsi Moseki, expressed enthusiasm for the partnership, stating, “CSA is pleased to welcome Castle Lager as the official team sponsor for the ICC World Test Championship Final. The show of support for the Proteas Men reaffirms Castle Lager’s long-standing and consistent support of South African cricket.”
“We are humbled to go into the WTC Final with a brand that reflects a shared belief in the power of unity, resilience, and national pride.”
Castle Brand Director, Thomas Lawrence, said: “Castle Lager is proud to be back on the Proteas test jersey – a symbol of resilience, pride, and South African excellence.”
“Our return marks not just a sponsorship, but a renewed commitment to the spirit of test cricket and the values it shares with our brand: heritage, endurance, and unity. Together with the Proteas, we look forward to writing the next great chapter in South African cricket.”
The squad will assemble in Arundel on 31 May and will play a warm-up match against Zimbabwe from 03 – 06 June, before heading to London on 07 June.