Tim Cook to step down as Apple C.E.O., Ternus to take role.

By Stephen Nellis; Reuters.

Photo Credit: Getty Images.

Apple on Monday named insider ​John Ternus as its next CEO, tasking the ‌long-time hardware chief to steer the company after Tim Cook as the iPhone maker gears up for an ​industry change spurred by artificial intelligence.

Ternus, who ​joined Apple in 2001, has recently overseen ⁠the company’s hardware engineering efforts and has ​played a key role in reigniting sales of products ​such as Apple’s Mac computers, which have gained market share in recent years.

Cook, who has led Apple since 2011, ​will become the company’s executive chairman, Apple ​said in a statement.

In naming Ternus chief executive, Apple is ‌shifting ⁠from Cook, a supply chain guru who helped turn Apple into a global brand that churns out hundreds of millions of units per year, ​to a leader ​who has ⁠long focused on design and products.

Ben Bajarin, CEO of technology consulting firm ​Creative Strategies, said Ternus is well-liked ​within ⁠Apple “and will bring fresh energy.”

Separately, Apple said that Johny Srouji, who has overseen Apple’s custom chip and ⁠sensor ​designs, has been named chief ​hardware officer.

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